INEOS Britannia today confirmed its core leadership team to lead the British challenge for the 37th America’s Cup live from the Mercedes-AMG Petronas F1 Team HQ in Brackley, UK. The Mercedes Formula 1 team is ramping up its involvement in the British attempt to win yachting’s America’s Cup, with technical chief James Allison being drafted in to the project. 16 November 2021. Since August 2019, team members from Applied Science have been dedicated to projects with INEOS Team UK, helping to deliver and accelerate performance for what’s often referred to as ‘Formula One on water’. The collaborative effort between Mercedes-AMG F1 Applied Science, a division of the F1 team, and INEOS Britannia has set out with the ultimate goal of winning the 37th America’s Cup Match. Sir Ben Ainslie’s Ineos Britannia has joined forces with the Mercedes Formula 1 team in their quest to win the next America’s Cup. Mercedes, who won the 2019 constructors’ championship and the drivers’ championship with Lewis Hamilton at the wheel, will work with the seven-time Tour de France winners and the … Photo by: Ineos Team UK. We comprise 36 businesses with 194 sites in 29 countries throughout the world. However, the team's defeat in the Prada Cup final in New Zealand at the hands of … INEOS is a global chemical company. INEOS Britannia has confirmed its core team to lead the British challenge for the 37 th America’s Cup.. As part of the group, the British America’s Cup team joins forces with Mercedes-AMG F1 Applied Science, a division of the Mercedes-AMG Petronas F1 Team, to form INEOS Britannia, which INEOS says will bring together the best of the worlds of high … Mercedes is ramping up its involvement with the Ineos Britannia America’s Cup team and has assigned tech chief James Allison to the project. Formula One world champions Mercedes have formed a partnership with cycling powerhouse Team Ineos in a bid to boost performance levels. With help from Mercedes, INEOS Team UK made extensive changes to Britannia after its embarrassing December performance and raced through the round robins with a 6-0 record. How Ineos Britannia plan to fuel Britain to America's Cup glory with the help of Mercedes F1. Mercedes-AMG Petronas Formula 1 Team chief technical officer James Allison shares his thoughts on challenging for the America’s Cup with Ineos Britannia The renowned British designer brings a wealth of experience in high-performance sport, having played a key role in the creation of 13 Formula 1 Constructors’ Championship winning cars. INEOS Britannia has confirmed its core leadership team to lead the British challenge for the 37 th America’s Cup.. Mercedes is ramping up its involvement with the Ineos Britannia America’s Cup team and has assigned tech chief James Allison to the project. (Brett Phibbs/NZ Herald via AP) The number of early entries for the 37th America's Cup has given the lie to predictions that the cost of competing, coupled with no venue being named, would work against entries for the 37th America's Cup. 'There are lots of similarities between the mindset and organisation you need to be successful in Formula One, and what you need to succeed in the America’s Cup' Talking through the next chapter of exciting technical challenges for our Team and INEOS Britannia with Geoffrey Willis, Mercedes-AMG F1 Applied Science and INEOS Britannia Technical Director. The extended partnership with Mercedes complements the wider INEOS sporting family which includes the INEOS 1:59 Challenge with Eliud Kipchoge breaking the two-hour marathon barrier, INEOS TEAM UK, Britain’s challenger for the 36th America’s Cup and Team INEOS, the world’s most successful cycling team. It has a strong technology alliance with Mercedes-AMG Petronas F1 through INEOS Sport. The contrast in resources between even a properly-resourced America’s Cup team and a top Formula 1 team is stark. A new automotive brand with an uncompromising vision, INEOS Automotive is on track to produce its first off-road vehicle by the end of 2020, in time for the 36th America’s Cup. INEOS Britannia’s design team will bring together the best of the America’s Cup and Formula 1, based in Brackley, home of the Mercedes-AMG Petronas F1 Team. INEOS Britannia has confirmed its core team to lead the British challenge for the 37 th America’s Cup.. As part of the group, the British America’s Cup team joins forces with Mercedes-AMG F1 Applied Science, a division of the Mercedes-AMG Petronas F1 Team, to form INEOS Britannia, which INEOS says will bring together the best of the worlds of high … INEOS Britannia has confirmed its core team to lead the British challenge for the 37th America’s Cup. And the architect of Lewis Hamilton’s Mercedes as technical boss at the F1 team, James Allison, has taken on the same role for Ineos’ America’s Cup operation. Ben Ainslie’s America’s Cup team has gone all-in with Mercedes F1 with James Allison appointed Chief Technical Officer of INEOS Britannia and operations currently in the Mercedes base in Brackley Ben Ainslie’s America’s Cup Challenge – now INEOS Britannia, formerly INEOS Team UK – launched the first stage of its tilt at the 37th America’s Cup today. That was until he he watched footage of the British AC75 struggling to get airborne during the Christmas Cup regatta in New Zealand last December. INEOS extends existing performance partnership to become Principal Partner to Mercedes-AMG Petronas F1 Team as INEOS increases its position in sport. Global manufacturer INEOS has teamed up with the world’s best Formula One team Mercedes-AMG Petronas through a new principal partnership. It has a strong technology alliance with Mercedes-AMG Petronas F1 through INEOS Sport. The America's Cup is sport's oldest international trophy, predating the modern Olympic Games by 45 years. Before the 2021 championship, their relationship was extended when Ineos became a one-third shareholder in Mercedes F1. Before the 2021 championship, their relationship was extended when Ineos became a one-third shareholder in Mercedes F1. The America’s Cup is the oldest international trophy in world sport, pre-dating the modern Olympics, the Ryder Cup and the World Cup – and Britain has never won it. America’s Cup: INEOS Britannia launches world-class team. INEOS Britannia has been formed to challenge for the America’s Cup. The America’s Cup is sport’s oldest international trophy, predating the modern Olympic Games by 45 years. The INEOS Sports family includes INEOS TEAM UK, Britain’s challenger for the 37th America’s Cup and INEOS Grenadiers, the world’s most successful cycling team. As part of the group, the British America’s Cup team joins forces with Mercedes-AMG F1 Applied Science, a division of the Mercedes-AMG Petronas F1 Team, to form INEOS Britannia, which INEOS says will bring together the best of the worlds of high … British sailor Ben Ainslie will lead INEOS Britannia’s challenge to holders Emirates Team New Zealand, with Allison serving as chief technical officer behind the outfit. While the project has an obvious commercial tie-up via Ineos, Mercedes is also keen to make the project work for the engineering benefit of the F1 team. The extended partnership with Mercedes complements the wider INEOS sporting family which includes the INEOS 1:59 Challenge with Eliud Kipchoge breaking the two-hour marathon barrier, INEOS TEAM UK, Britain’s challenger for the 36th America’s Cup and Team INEOS, the world’s most successful cycling team. INEOS also encompasses consumer brands and Sports interests. Before the 2021 championship, their relationship was extended when Ineos became a one-third shareholder in Mercedes F1. James Allison will be the technical lead of the British … The first race was organised by the Royal Yacht Squadron in 1851, the same year that both Reuters and the New York Times were founded. “Whenever there is … The collaborative effort between Mercedes-AMG F1 Applied Science, a division of the F1 team, and INEOS Britannia has set out with the ultimate goal of winning the 37th America’s Cup Match. INEOS Britannia today confirmed its core leadership team to lead the British challenge for the 37th America's Cup live from the Mercedes-AMG Petronas F1 Team HQ in Brackley, UK. INEOS Britannia today confirmed its core leadership team to lead the British challenge for the 37th America’s Cup live from the Mercedes-AMG Petronas F1 Team HQ in Brackley, UK. All three teams will work together through Mercedes-Benz Applied Science (MBAS), which was established to blend the pioneering spirit of racing … Sir Jim Ratcliffe celebrates onboard with Ineos Team UK after they won the round robin of the Prada Cup during the 36th America's Cup campaign. Ainslie and Ineos hope Mercedes F1’s technology combined with his team’s sailing expertise will produce a boat that can challenge for victory in 2024. Former Cup winner Alinghi is widely reported to have challenged, and via Italian sources are reported to have a 40 strong design team, currently working, and have picked up key personnel from other teams. For Mercedes’ Applied Science division, an off-shoot of the grand prix team, has been heavily involved in the INEOS Team UK effort to win yachting's famous America’s Cup. The team, known as INEOS Britannia, will be taking part in the America's Cup in 2022 with the backing of Mercedes part-owner Sir Jim Ratcliffe through the INEOS Sport group, which also includes Mercedes AMG F1, INEOS Grenadiers cycling team, the All Blacks, and football teams OGC Nice and FC Lausanne-Sport. INEOS Britannia, the British America's Cup team and Challenger for Record for AC37, have formed a partnership with Mercedes-AMG F1 Applied Science in a bid to win the America's Cup. 16 November 2021. Formula 1 Videos. Mercedes chief technical director James Allison has linked up with INEOS Britannia for their America’s Cup efforts. How Ineos Britannia plan to fuel Britain to America's Cup glory with the help of Mercedes F1 By Tom Cary 4 Oct 2021, 8:11pm Hannah Mills interview: ‘I … Mercedes-AMG Petronas Motorsport are the current Formula 1 world champions; Team INEOS are the seven-time winners of the Tour de France; and INEOS TEAM UK are looking to win sport’s oldest international sporting trophy, the America’s Cup. INEOS Britannia has confirmed its core leadership team to lead the British challenge for the 37 th America’s Cup at the Mercedes-AMG Petronas F1 Team HQ in Brackley, UK. Since August 2019, team members from Applied Science have been dedicated to projects with INEOS Team UK, helping to deliver and accelerate performance for what’s often referred to as ‘Formula One on water’. Mercedes has confirmed the Ineos group has joined the team in a new, five-year sponsorship deal. The Mercedes Formula 1 team has increased its involvement in the British attempt to win yachting’s America’s Cup, with technical chief James Allison being drafted in to the project. Mercedes were involved at the very end of Ineos' last America's Cup campaign, after the chemicals giant became a main sponsor of the F1 team before the 2020 F1 season. Mercedes' became involved with Ineos Team UK last year through its Applied Science subsidiary. The Mercedes F1 team is to increase its involvement in Britain's attempt to finally win the America's Cup, with James Allison to serve as technical lead in the project.. Mercedes played a supportive role in this year's bid to claim back the oldest trophy in international sport that dates back to 1851. The America’s Cup is sport’s oldest international trophy, predating the modern Olympic Games by 45 years. Mercedes, who won the 2019 constructors’ championship and the drivers’ championship with Lewis Hamilton at the wheel, will work with the seven-time Tour de France winners and the Ineos sailing division, who are … America's Cup. Mercedes were involved at the very end of Ineos’ last America’s Cup campaign, after the chemicals giant became a main sponsor of the F1 team before the 2020 F1 season. The winner of the five week long Challenger Series goes on to challenge defenders Team New Zealand for the America's Cup from March 6 to 15. Ineos Team UK, right, leads Italy's Luna Rossa during the Prada Cup challengers series on Auckland's Waitemate Harbour, New Zealand, Friday, Jan. 15, 2021. In December last year, INEOS bought into the world champion F1 team to become a one-third equal shareholder alongside Daimler and Toto Wolff. Graham Miller, director of Applied Science at Mercedes F1, said about the relationship: “One of the things we bring to the table is extra bandwidth which has meant increased reliability and efficiency and has led to time saving on the project. Ineos Team UK America's Cup AC75. I have always been drawn to the highs and lows of sport. Backing the team again is INEOS and being part of the INEOS Sport group means access to a wider sporting family which includes the Mercedes-AMG Petronas F1 Team, the INEOS Grenadiers cycling team, the All Blacks, and football clubs OGC … Mercedes-AMG Petronas Motorsport are the current Formula 1 world champions; Team INEOS are the seven-time winners of the Tour de France; and INEOS TEAM UK are looking to win sport’s oldest international sporting trophy, the America’s Cup. A Formula One and America's Cup Connection. 05/10/2021 at 21:05. The brainchild of INEOS Chairman Sir Jim Ratcliffe, a keen adventurer and a lifelong fan of rugged 4x4s, ‘Grenadier’ has come a long way since the idea was first conceived in The Grenadier … As part of the group, the British America’s Cup team joins forces with Mercedes-AMG F1 Applied Science, a division of the Mercedes-AMG Petronas F1 Team, to form INEOS Britannia, which INEOS says will bring together the best of the worlds of high … The INEOS Sports family includes INEOS TEAM UK, Britain’s challenger for the 37th America’s Cup and INEOS Grenadiers, the world’s most successful cycling team. Ligue 1 football club OGC Nice and Swiss Super League side FC Lausanne-Sport. The team, known as INEOS Britannia, will be taking part in the America's Cup in 2022 with the backing of Mercedes part-owner Sir Jim Ratcliffe through the INEOS Sport group, which also includes Mercedes AMG F1, INEOS Grenadiers cycling team, the All Blacks, and football teams OGC Nice and FC Lausanne-Sport. INEOS founder Jim Ratcliffe and Mercedes CEO Toto Wolff at the launch of their partnership in early 2020. INEOS Britannia, the British America's Cup team and Challenger for Record for AC37, have formed a partnership with Mercedes-AMG F1 Applied Science in a bid to win the America's Cup. For Ineos Britannia’s latest attempt at the 37th running of the America’s Cup that will take place in 2024, Mercedes will increase its involvement by … The America’s Cup is yachting’s oldest and most prestigious competition, and for the latest instalment the Mercedes Formula 1 team is getting involved. Mercedes F1’s Applied Science division has been working with Ineos Team UK in preparation for the 36th America’s Cup. INEOS Britannia, representing Royal Yacht Squadron Ltd (RYSL) the Challenger of Record for the 37th America’s Cup, announce their core team. B. en Ainslie believes Ineos Britannia has its best shot to date at winning the America’s Cup after the protocol was … The company’s branding appears on the airboxes of the cars driven by seven-time F1 world champion Lewis Hamilton and teammate Valtteri Bottas. Ineos Team UK, right, leads Italy's Luna Rossa during the Prada Cup challengers series on Auckland's Waitemate Harbour, New Zealand, Friday, Jan. 15, 2021. Mercedes–AMG Petronas Formula 1 Team CEO Toto Wolff had minimal involvement in his organisation’s contribution to the Ineos Team UK Challenge for the 36th America’s Cup. Ineos were eliminated in the Challenger Series at The number of early entries for the 37th America's Cup has given lie to predictions that the cost of competing, coupled with no venue being named, would work against entries for the 37th America's Cup. “We already have that relationship with Mercedes and our designers are working on site in Brackley [Mercedes F1’s headquarters,” said Ainslie. Mercedes-AMG Petronas Motorsport and INEOS, in collaboration with Team INEOS cycling and INEOS TEAM UK sailing today announced a new partnership to help drive performance levels even higher on the track, road and sea. Mercedes F1’s Applied Science division has been working with Ineos Team UK in preparation for the 36th America’s Cup. Mercedes' became involved with Ineos Team UK last year through its Applied Science subsidiary. The plan is to pool the expertise of Mercedes F1 engineers with Team Ineos’s cycling team and Team UK’s America’s Cup sailing project. But Ineos Team UK’s links with F1 go well beyond that, with daily input from the team behind Lewis Hamilton’s ongoing dominance. One of Mercedes’ engineers, Tom Batch, has been seconded to the sailing operation in New Zealand, while skipper and team principal Ben Ainslie is in regular contact with Mercedes F1 boss Toto Wolff . INEOS wants to create memorable moments for everyone to share. While Allison will be the technical lead on Ineos Britannia's America's Cup campaign, German naval designer Martin Fischer will lead the design concept. Our products touch every aspect of modern day life. Bryn Lennon/Getty Images How will Mercedes F1 technology make a yacht go faster? Formula One world champions Mercedes have formed a partnership with cycling powerhouse Team Ineos in a bid to boost performance levels. INEOS Britannia has confirmed its core team to lead the British challenge for the 37th America’s Cup. INEOS Britannia’s design team will bring together the best of the America’s Cup and Formula 1, based in Brackley, home of the Mercedes-AMG Petronas F1 Team. The head-to-head regatta for the trophy will begin on a yet-to-be-determined date, most likely in either 2022 or 2023. 36th America’s Cup – The Round Robins Day 2 INEOS TEAM UK. INEOS Team UK hit 50.29 knots — 57.9 mph — in a thrilling win against Luna Rossa that vaulted the British directly into the Prada Cup final. INEOS TEAM UK are looking to win sport’s oldest international sporting trophy, the America’s Cup. The America’s Cup is sport’s oldest international trophy, predating the modern Olympic Games by 45 years. “Whenever there is … Mercedes were involved at the very end of Ineos’ last America’s Cup campaign, after the chemicals giant became a main sponsor of the F1 team before the 2020 F1 season. And they want to get more people moving. Advert | Become a Supporter & go ad-free The petrochemicals manufacturer will be a ‘principal partner’ to the team which has won both F1 titles in the last six seasons. - 18th December 2019. INEOS Team UK hit 50.29 knots — 57.9 mph — in a thrilling win against Luna Rossa that vaulted the British directly into the Prada Cup final. Mercedes were involved at the very end of Ineos’ last America’s Cup campaign, after the chemicals giant became a main sponsor of the F1 team before the 2020 F1 season. B. en Ainslie believes Ineos Britannia has its best shot to date at winning the America’s Cup after the protocol was … 17th March 2020. Pirelli, Penske, Mercedes help rev up America's Cup teams. The Mercedes Formula 1 team has increased its involvement in the British attempt to win yachting’s America’s Cup, with technical chief James Allison being drafted in to the project.
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